Project Wild Thing

What began as a documentary film about the decreasing connection that children have with nature, has become a community movement of over 10,000 individuals and organisations.

  • Branding
  • Illustration
  • Website design
  • Development

The Wild Network are a collection of organisations who came together around the Project Wild Thing film, and pooled resources to help kickstart a movement to reconnect kids and nature.

We developed a brand identity, custom hand-drawn type, a series of illustrations, and a website to promote the film and get the community started. We applied the visual identity across film, web, and various printed materials.

Project Wild Thing logo
Sketching ideason paper for the Project Wild Thing logo
Sketching ideas on paper for the Project Wild Thing website
Project Wild Thing film maker, David Bond
Project Wild Thing film maker, David Bond, in a squirrel costume climbing a tree
Illustrated TV screens being increasingly covered in leaves and vines Hand drawn typeface used for Project Wild Thing branding Project Wild Thing film poster Badge illustrations in bold colours with handwritten type: Play, Think, Grow, Do, Code, Design Canvas tote bag using the Project Wild Thing hand-drawn typeface, printed with: Run, Jump, Climb, Crawl, Explore The Project Wild Thing website in use on a laptop The P W T website Wild Time Ideas page shown on an iPad Two pages from the P W T website shown on iPhones Screenshot of the P W T website on an iPhone, showing pledged hours of Wild Time with an illustrated TV screen