Practical Governance

Practical Governance provide hands-on governance support for charities, social enterprises, trusts and foundations. They came to us for a brand refresh.

Working with the theme of movement and change, we developed a custom typeface that echos the forms found in a propellor. Combined with a positive and vibrant colour palette, this gives the brand a confidence and energy, whilst the clean, uncluttered design makes it feel grounded and trustworthy.

Practical Governance logotype.
Custom type close up of the Practical Governance typeface.
Monogram versions of the Practical Governance logo.
Practical Governance brand applied to their stationery — letterheads, business cards, compliment slips, etc.
Custom typeface for Practical Governance.
Brand photography for Practical Governance.
Practical Governance branded notebooks.
Printed booklet using the Practical Governance branding.
Practical Governance brand guidelines.

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